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See what others don't.

Business Third Eye is a strategy-led creative, digital and production partner that finds the opportunity in your business, then creates and runs the work that captures it.

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Brands we work with

  • Singer
  • DIMO
  • Swisstek
  • WD 40
  • MTU
  • Fischer
  • Bilesma
  • Zhongtong
  • TATA
  • DITEC
  • LOVOL
  • SWARAJ
  • Mahindra
  • Benz

Every brief has a business problem underneath it. We start there.

We look past the request to the business behind it: the market, the margins, the customer nobody mentioned. Then we make the work that moves it, and run it until it performs.

BTE team brainstorming
BTE team in a strategy session
Life at Business Third Eye
BTE team behind the scenes
BTE team collaborating

One team, from the boardroom to the set.

Strategists, creatives, producers and performance specialists under one roof.

  • 2020Founded
  • 80People in-house
  • 52Brands we work with
  • 4Disciplines under one roof: strategy, creative, production, digital and performance
Photo collage of the Business Third Eye team at the office, filming on location, working with cameras and sharing moments together.
Business Third Eye team 2
Business Third Eye team 3
Business Third Eye team 4

Selected work

What we saw, what we made, and what changed. Real campaigns fill these frames edge to edge.

TATA GP Parts Mafia

1 of 2

TATA motors sri lanka

TATA GP Parts Mafia

  • Strategy
  • Creative
  • Production
  • Digital & Performance

What we saw

### Parts Mafia, Genuine Parts. Genuine Trust. **Parts Mafia** is a creative automotive content platform dedicated to exploring the world of vehicle spare parts, maintenance, repairs and automotive expertise. With an engaging, entertaining and educational approach, Parts Mafia simplifies complex automotive topics, helping vehicle owners, drivers and enthusiasts make smarter decisions about their vehicles. From uncovering the differences between genuine and counterfeit spare parts to sharing expert maintenance tips and industry insights, Parts Mafia brings automotive knowledge to life through relatable, informative and entertaining content. **Our mission is simple: To educate, entertain and empower the automotive community.**

Business insight
Read the case study
TATA Yodha Campaign

2 of 2

DIMO

TATA Yodha Campaign

What we saw

Integrated digital campaign for TATA Yodha.

Business insight
Read the case study
See all work

Four disciplines. One team.

Every piece of work travels outwards from the same insight, so nothing gets lost between the plan and the post.

The spark is the insight. Each arc carries it further into the market, and results feed the next insight.

We write the strategy.We shoot it.Then we run it.

[Showreel, 60 to 90 seconds] Streams only after play is pressed.

Production

Film, photography, reels and podcasts, made by the same team that wrote the plan.

[Live campaign dashboard]Real reporting screen, client details hidden

Digital & Performance

We don't hand the work over and walk away. We run it, measure it and improve it.

  • Social media management
  • Paid and digital media
  • Lead generation
  • Analytics and reporting

Small screens. Big ideas.

Short-form work from Business Third Eye.

Evidence, not adjectives.

Every number here is approved and sourced before it goes live.

  • Campaigns deliveredPlaceholder until approved and sourced
  • Leads generated for clientsPlaceholder until approved and sourced
  • Hours of content producedPlaceholder until approved and sourced

What we're thinking about

All insights

What aren't you seeing yet?

Tell us what's going on in your business. We'll tell you what we see.

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Business Third Eye

Step 1 of 3

What's going on in your business?

Pick the closest. We'll get into the detail together.

What's going on in your business?